Our creative team is on hand to provide an easy solution to print project. From simple wording to an intricate native design, we can turn a rough sketch or verbal idea into a clean and crisp vectored design for ultimate print results. We'll advise you on the best way to reproduce your artwork to garments and provide a cost before any work begins.
For businesses starting out we have full branding packages for logos and corporate identity.
Check out our 11th Hour website for more information.
What is a Vector?
Countless times clients have asked in a panic, “Can you please send my logo over to our printer in a “vector’ format? I have no idea what this means!” Or, we need to request a client’s existing logo to start our design work, only to receive a rasterized file format (image) that doesn’t allow us to use it with unlimited creativity.
Here is a guide to vector formats (a.k.a. EPS files), explaining what they are and why you should use them for your firm or company logo.
What is the definition of Vector Graphic?
According to Wikipedia: “Vector graphics files store the lines, shapes and colors that make up an image as mathematical formulae.” They are also known as EPS files.
Have you heard of Adobe Illustrator? It’s the Way to Do It.
We use a vector graphics program (Adobe Illustrator) that uses mathematical formulas to construct the screen image, building the best quality image possible. The mathematical formulae determines where the dots that make up the image should be placed for the best results when displaying the image.
Should you care about what format my logo is created in?
Yes! If you want versitilty in your logo, that is be able to put it on a business card and a billboard and have the best quality ever, then yes, yes, yes.
Since these formulas can produce an image scalable to any size and detail, the quality of the vector image is limited only by the resolution of the display. The file size of vector data generating the image stays the same.” For example, printing vector images on paper will usually give a sharper, higher resolution output than displaying them on a screen, but they use exactly the same vector data file.
What if I Have a Logo but it is Not Vector?
In most cases we'll be able to recreate your existing logo in vector format with ease. Typically we can recreate a logo in 1 to 2 hours of work ($90 to $180) depending on the logo. We'll quote you before any work is commenced.
Why Should I have my Logo in Vector Format?
We can manipulate it better, which leads to more creative options;
We can separate it from the background and pull apart elements;
We can edit colors;
We can use it on stationery designs;
We can use it for other print materials, including brochures, direct-mail pieces, and other print materials;
The colors can be set up to be printed consistently from any commercial printer;
It can scale to fit a billboard and won’t lose quality; and,
It can be created in outlines so the font never loads differently.
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